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21 Example of Typographic experiment inspired by the London 2012 Olympiad

1.A typographic experiment inspired by the London 2012 Olympiad.

Art direction and illustration by Charis Tsevis

1.typographic experiment inspired by the London 2012 Olympiad

2.typographic experiment inspired by the London 2012 Olympiad

3.typographic experiment inspired by the London 2012 Olympiad

4.typographic experiment inspired by the London 2012 Olympiad

5.typographic experiment inspired by the London 2012 Olympiad

Back to where it all started!
Soccer returns to its birth place.

The second illustration created was about soccer. The very early origins of football can be found in China, as almost any other invention on the planet. But the current form of the game is surely from England.
For this illustration I have used more aggressive, more punk rock forms.

6.typographic experiment inspired by the London 2012 Olympiad

7.typographic experiment inspired by the London 2012 Olympiad

8.typographic experiment inspired by the London 2012 Olympiad

9.typographic experiment inspired by the London 2012 Olympiad

Dream city
Basketball

The third illustration is about Basketball. Talking about Basketball and the Olympics we cannot help but think of the original USA Dream Team of the 1992 Barcelona Olympiad. This is why I have chosen an African American athlete for this illustration as a reminder of that time. Red white and blue colors have been chosen for obvious reasons.

10.typographic experiment inspired by the London 2012 Olympiad

11.typographic experiment inspired by the London 2012 Olympiad

12. typographic experiment inspired by the London 2012 Olympiad.

13. typographic experiment inspired by the London 2012 Olympiad.

Reaching new heights!
Long jump

Soccer or Basketball are great but Athletics is the king of any Olympiad. These sports are closer to the noble spirit of the original Olympic games as they have been introduced to the world by the Greeks and later by the Romans. I have chosen two of the most popular sports for my experiments. Long jump was one of them.

14.typographic experiment inspired by the London 2012 Olympiad

15. typographic experiment inspired by the London 2012 Olympiad.

16. typographic experiment inspired by the London 2012 Olympiad.

17. typographic experiment inspired by the London 2012 Olympiad.

Chariots of color
Running for the gold and for the honor…

Do you remember the Chariots of Fire movie? The two Brit athletes running for gold, honor and against discrimination while the wonderful music of my compatriot Vangelis was playing? Creating graphics for the Olympics cannot be complete without a runner. This is my version of the chariots of colors… I have chosen the Cuban born Italian athlete Libania Grenot to tell a modern story about gold, honor and discrimination.
Hope you like it

18. typographic experiment inspired by the London 2012 Olympiad.

19. typographic experiment inspired by the London 2012 Olympiad.

20. typographic experiment inspired by the London 2012 Olympiad.

21. typographic experiment inspired by the London 2012 Olympiad.


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